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Quick Summary
Founded in 1999, Tapioca Express is the first U.S.-based boba tea and snack franchise, with over 26 years of proven success. Built in the U.S. and headquartered in Los Angeles, we offer a diverse menu of 100+ drinks and snacks, with flexibility for local customization. Franchisees benefit from strong brand recognition, comprehensive training and support, and affordable franchise and royalty fees.
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Tapioca Express
Business Cost, Fees & Facts for 2026
| Year Founded | 1999 | |
| # of Existing Units | 20 | |
| Training & Support | Yes | |
| Military/Veteran Promotion | Yes |
Tapioca Express is the original U.S.-based boba tea and snack franchise, founded in 1999 and built on over 26 years of proven operational success. As one of the pioneers that introduced Taiwanese tea culture to the U.S. market, the brand has grown steadily with a strong reputation for quality, innovation, and consistency.
The specialty tea and beverage industry continues to experience long-term growth, driven by strong consumer demand for customizable drinks, snack-oriented menus, and experiential brands. Tapioca Express is well positioned in this space with a diverse menu of over 100 proprietary drinks and food items, while allowing limited flexibility for local market customization.
Food safety and quality are core priorities at Tapioca Express. Our tapioca pearls and key ingredients are tested by U.S.-certified laboratories and meet lead-free standards. Ingredients are carefully sourced, with select products imported from Taiwan and others produced in the United States. All products and operations follow applicable FDA and USDA regulations, reflecting the brand’s long-standing commitment to quality, safety, and consumer trust.
Franchisees benefit from a well-established business model supported by a Los Angeles–based headquarters and warehouse. Comprehensive training is provided prior to opening and continues throughout the franchise relationship. Support includes site selection guidance, store setup, operations training, marketing support, and ongoing product development.
Ideal candidates are motivated owner-operators or investors who value brand consistency, food quality, and customer service. Prior food and beverage experience is helpful but not required, as strong training and support systems are in place. Franchisees should be committed to following proven systems while actively engaging with their local community.
Yes we offer 10-15% discount for Veterans
We’ve been with Tapioca Express since 2004 and owning our two stores has truly been one of the best decisions we’ve made. We started with no experience in food or boba, but TapEx guided us every step of the way—from helping us find a location, to buildout, training, and operations. Their support made it so much easier to open and run our stores successfully. Being business owners has given us financial security and the freedom to manage our own schedules. We’ve built a great team and trained managers so we’re not tied to the store every day, which gives us a great work-life balance. What sets Tapioca Express apart is their flexibility and lower startup and royalty fees compared to other franchises. Plus, our customers love signature items like the Snow Bubble, Yogurt Frost, and our famous Crispy Popcorn Chicken—it’s a customer favorite that keeps people coming back.Alan
Opening a Tapioca Express has been one of the best decisions I’ve made. The brand’s strong reputation, popular menu, especially the crispy chicken and authentic Taiwanese drinks and loyal customer base made it an easy choice. What I appreciate most is the balance of support and independence. The corporate team provided hands-on training and ongoing guidance, while still allowing me the freedom to run my store my way. It’s been a rewarding journey, and I’m proud to be part of the Tapioca Express family.Tiffany
I opened my Tapioca Express store in Cerritos back in 2002, and it’s been an incredible 23-year journey. Being part of TapEx has given me something priceless—financial freedom and the ability to run my own business with confidence. Over the years, I’ve seen the brand grow and evolve, and I’m proud to have been a part of that story from early on. What makes Tapioca Express special isn’t just the drinks or the brand—it’s the people. The company truly treats us like family. Whenever I’ve faced challenges, I could count on the franchisor for support and guidance. The leadership is thoughtful, experienced, and genuinely cares about the success of each store. Even after more than two decades, I’m still excited to run my store and serve my community. For anyone thinking about joining the TapEx family, I can honestly say it’s a decision that can change your life—in all the best ways.Brian Liao
Owning a Tapioca Express store has been both financially and personally rewarding. It’s helped me build wealth, sharpen my business skills, and even accelerate my retirement goals. From marketing to operations to financial analysis, the journey has taught me invaluable real-world lessons. Seeing happy customers enjoy drinks and snacks I once loved as a teenager—especially our fan-favorite Crispy Popcorn Chicken. It feels amazing to create joyful moments for others every day. “The corporate team has stood by me from day one—during opening, COVID, and economic challenges. I’ve never felt alone on this journey.” For anyone considering the franchise path, TapEx is more than a business—it’s a family. With hard work, the rewards are real, and the support is always there when you need it.Shan
Franchising with Tapioca Express has been an incredibly rewarding experience. As a first-time business owner, the support from the corporate team—from training to daily guidance—made all the difference. The brand's strong reputation and quality products gave me confidence, and running my own store has been both fun and fulfilling. It’s helped me grow personally and professionally, especially in leadership and team management. If you’re passionate about food, people, and entrepreneurship, I highly recommend joining the Tapioca Express family.Kyle Lin
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