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Cruise Planners, an American Express Travel Representative

Quick Summary

Cruise Planners, an American Express Representative, home-based business model is one of the largest, privately owned, nationally recognized and continually awarded cruise selling agencies in the United States.

Quick Facts

Minimum Cash Required$495 to $10,995
# of Existing Units725
Financing AssistanceAvailable
Training & SupportYes
Military/Veteran PromotionYes

Available In These States:

We are currently accepting inquiries in ALL states:

Not Available In These States:

Military & Veteran
Press Releases
Additional Info


Cruise Planners, an American Express Travel Representative

Why Cruise Planners, an American Express Travel Representative Is the Right Fit for You
Cruise Planners is the nation’s # 1 home-based travel franchise year after year by Entrepreneur magazine for so many reasons. Being a low-cost franchisee allows you to start being your own boss, traveling the world and selling travel for under $10K.

Invest in Your Passion for Travel!
For more than 25 years, Cruise Planners, an American Express Travel Representative, has been giving people with a passion for travel and desire to be their own boss a low-cost franchise opportunity that can yield high returns. You can run your own travel agency business from anywhere because of Cruise Planners cutting-edge technology. Best of all, owning a Cruise Planners franchise requires no travel agent experience. Our home-based business model has home-based franchise owners in all 50 states and we train them so they are true travel professionals selling all types of vacations – not just cruises.

With Cruise Planners you can be your own boss, travel the world and sell travel today. Here are some of the top reasons to learn more about Cruise Planners:

Who doesn’t know the Blue Box?

Cruise Planners is the #1 cruise sales franchise for the American Express Travel brand, which gives you access to exclusive promotions, tools and travel programs for your clients such as the Pay with Points Program—while you earn full commission on every sale. The American Express Travel affiliation gives you instant credibility and DOUBLE the amount of group inventory and promotions.

Fast and Furious MarTech Benefits You
Cruise Planners has a comprehensive “martech” suite – a true blend of marketing and technology to help you grow your business. Our marketing and advertising programs have free, turnkey programs with NO “hefty” monthly fees. Plus, we built the first highly targeted marketing program for travel advisors using socio-economic identifiers. This means the right marketing goes to the right customer at the right time! Partner our stellar marketing with the fastest web-based CRM and operating system that is PC, MAC and MOBILE friendly.

Your Success is Our #1 Priority
Corporate office does not own competing travel companies and does not sell travel. Our focus is on building YOUR business.

Learn a Thing or Two
Daily live training webinars, face-to-face learning opportunities, and Cruisitude Academy 24/7

Our Coaches Rock, and They're Smart Too!
We care, and so do our business development coaches. They are more experienced and educated in travel than other franchise companies, and are dedicated to helping you build your business.

Meet Our Owners
They attend all training classes. They are hands-on and are 100% dedicated to YOUR success. Plus, they are both Godmothers of a river cruise ship, which is a nod from the industry.

Buying Power for Cruise and Land…
Heck, we are the #2 Sandals Resorts seller in the world! We are Top Producers with all major travel partners, including cruise, land, travel insurance, excursions, and more.

We’re Gonna Need a Bigger Trophy Case
We’re not tooting our own horn. Entrepreneur ranked Cruise Planners #1 in travel category for 15 consecutive years, noting our financial strength, lack of litigation, lack of terminations and more. Cruise Planners has won awards for sales, technology, marketing and training. We are truly the most highly awarded travel company in the travel industry. Period! And we’re proud of it!


"After working as an operating room nurse for 20 years, I wanted to do something that would broaden my horizons and allow me to share my love of travel with others. With hard work and the exceptional training, marketing assistance and all round support from the home office, I am now a full-time, home-based travel professional. Joining the Cruise Planners family was the best career choice I've ever made!" Joel Wilder, RN, MCC
"John and I have been with Cruise Planners for 11 years and we are amazed at the exciting vehicles they constantly create for us to market to our clients. Thanks to the Creative Center, the home office can send us just about any size ad that fits our advertising needs - quickly."Ruth and John Shaw
"I've been a Cruise Planner for four and a half years. I had previously been in retail and have really enjoyed the flexibility, creativity and freedom of owning my own business. I love the support and relationships I have with other agents and the home office team - it's a strong family atmosphere that we all benefit from. I highly recommend joining because it's a great company and it's definitely changed my life. It is, after all, how I met my husband! And I think it will change others' lives as well." Tammy Lackey
"Cruise Planners delivers. They have a solid reputation, welcoming family atmosphere and professional, personal service. From the first phone call our experience was golden. We knew immediately this was the right choice and their Corps Care program was an excellent final touch." Crystal and Ric Rooney (Crystal served with the U.S. Air Force)

Military & Veteran Promotions

Cruise Planners, an American Express Travel Representative, offers a $1,000 discount to qualified military veterans.

Cruise Planners, an American Express Travel Representative Video(s)

Video Selections

  • 2017’s Top Travel Trends

  • Michelle Fee, CEO & Co-founder

  • Our new online booking tool for our owners!

Press Releases & Awards

8/31/2018 - Cruise Planners Transforms Professional Development with Latest Technology Investment
3/2/2018 - Cruise Planners® Welcomes Travel Franchise Insider Scott Koepf to Senior Leadership Team
11/3/2017 - Cruise Planners Wins International Franchise Association Award
10/2/2017 - Michelle Fee, Cruise Planners CEO, Triumphs as Ultimate CEO Honoree
9/22/2017 - Cruise Planners®’ Excellence Shows No Boundaries with Eight Magellan Awards
8/9/2017 - Cruise Planners Top Producers Explore the Galapagos Islands on Exclusive Trip
3/7/2017 - Cruise Planners’ Business Model Ideal for Armed Forces and First Responders
2/23/2017 - Cruise Planners Reigns as a Top Travel Franchise for Women
1/10/2017 - Cruise Planners Remains in Top Spot as Best Travel Franchise to Own on Entrepreneur’s Annual Franchise 500 List

Additional Info

Additional Investment

Cruise Planners, an American Express Travel Representative, offers in-house financing of up to 50% of the franchise fee over 12 months.