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Long John Silver's Franchise Info
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| Long John
Silver's was formerly a public company, traded in the over-the-counter market
under the name Jerrico Inc.
In 1989, senior management
and a New York investment firm acquired Jerrico and its subsidiaries in
a leveraged buyout. A year later, the new, privately held company divested
itself of three other restaurant concepts to devote its full resources
to the operation of Long John Silver's.It is now known exclusively by
its popular branded name, Long John Silver's Restaurants Inc. |
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In 1999, the
company merged with A&W Restaurants, which resulted in the creation
of Yorkshire Global Restaurants. The combined companies operate
more than 2,270 restaurants in 47 states and 22 countries with combined
sales in excess of $1.1 billion.
In fiscal 1998,
the company had system-wide sales of nearly $800 million‚ approximately
sixty percent of the nation's estimated $1.4 billion quick-service
seafood business.
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WE HAVE ROOTS!
Just mention our name, inspired by Robert Lewis Stevenson's classic novel,
Treasure Island, and you'll see evidence of the strong sense of recognition
in our customers' minds and hearts. Only Long John Silver's conjures up
fond memories of more than 30 years of fantastic seafood and fun.
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WE HAVE OUR OWN NICHE!
When customers want great seafood, they think of Long John Silver's.
And unlike other foodservice options, we're in our customers' minds
all day long--during lunch and dinner hours. Then there's the fact
that others cannot match the fantastic flavors of our special batter-dipped
fish, chicken and shrimp. Simply put: today's customers crave a
difference--the difference that they know only our signature products
can satisfy.
WE
HAVE GROWING POWER!
In 1999, Yorkshire Global Restaurants, Inc., owners of A&W Restaurants,
purchased Long John Silver's. Today, Yorkshire operates more than
2400 restaurants around the world. The result? We're one of the
few foodservice chains owned and staffed by experienced professionals--operators
who understand the business--and how to make it work for you!
WE HAVE FANTASTIC
NEW DEVELOPMENT OPTIONS!
Long John Silver's has already begun to establish its aggressive
direction and growth explosion in the new millennium. We're the
only existing foodservice business in the world with a brand-new
look and a fresh image. Exciting franchise opportunities such as
C-stores and Co-branding are more fantastic than ever before; a
variety of development options and investment levels are now available
to the franchise partners ready to begin the Long John Silver's
voyage
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