Back in the early 1980's, when the Company began serving delicious, Hot Wrapped Sandwiches, they had no idea that their unique menu would eventually help revolutionize American quick-serve food. In those early years, the Concept built a loyal following of adventurous customers who refused to follow the masses to traditional fast food outlets. These food mavericks wanted something unique and tasty, like our Teriyaki Chicken Wrap, the Steak & Cheese Wrap or our exclusive signature item......the Gyro Wrap®. The sandwiches were so tasty that customers claimed they'd get a craving to come back. Clearly, this tiny Company was onto something big!

In 1989, the Company was acquired by Mark Kaplan and Bob Solomon, former Coca-Cola executives, with over 20 years of proven corporate and marketing experience. Mark and Bob recognized the huge potential for Wrapped Sandwiches. They felt that America would grow tired of boring, tasteless fast burgers, pizza and subs, and would jump at a new sandwich format that was tastier, healthier and more fun.

Well, they were right! Wraps are now the rage, and they're served everywhere. In fact, industry experts widely agree that the Wrap Category has the potential for phenomenal growth. Great Wraps, with its broad menu of Hot Wrapped Sandwiches, Giant Burritos, Cheesesteaks and Smoothies is the undisputed leader……and is leading the charge into this new franchise food category.