America's Original Fast Food Chain
Eighty years ago in Lodi, California, Roy Allen opened his first root beer stand and started what was to become America's first fast food chain. Allen experienced tremendous success and in 1923, joined in partnership with Frank Wright creating the name, A&W. In 1925, A&W began to franchise and by 1933 had over 170 units in the mid-western United States.

In 1995, Sid Feltenstein recognized the potential of this American icon and purchased the company. With America's fondness for nostalgia and the memories of frosty root beer floats, a rejuvenated A&W emerged and launched a new era of growth unlike any in its history.

Yorkshire Global Restaurants, Inc. was formed in 1999 and Mr. Feltenstein assumed the role of Chairman and Chief Executive Officer. The newly formed company also acquired Long John Silver's Restaurants, which has provided additional growth venues for both companies by introducing our successful new cobranded restaurants.

OPERATIONS
• Regional Field Managers provide pre-opening and on-going assistance
• Regional Field Managers act as a liaison to support center
• Dedicated support center staff provide operational consultation
• Franchise support programs maximize your success potential

TRAINING
• Comprehensive classroom education program
• Practical, On the Job Training in a certified training facility
• Flexible programs and scheduling

MARKETING
• Aggressive marketing campaigns generate brand recognition
• Promotional programs designed to build sales and profits
• Expert regional marketing consultation and support

DEVELOPMENT
• State-of-the-Art GIS mapping system
to assist in site selection
• Demographic and market analysis
• Areas of support include schematics,
layouts, and finish specifications
• Broad range of cost effective
facility designs and floor plans

EQUIPMENT
• Specialized high-quality equipment
• Competitive pricing
• Professional staff experienced in
franchise operational requirements